Albert Halls Bolton Brand and Website
The Albert Halls are a well-established cultural destination within the Town Hall in the centre of Bolton. The building offers a multi-functional purpose theatre and meeting rooms in a unique context, and it will often hold standout events; however, it has been realised to its full potential, and the current platform seems dated and no longer fits its purpose.
Heritage as a concept
We set out to craft and tailor a distinctive brand, supported by a brand new website, to help generate enquiries and build on multiple revenue-building opportunities - helping build the Bolton brand and appeal to wider audiences as it once did.
We developed and refined the Albert Halls brand logo with a suite of sub-brand logos to use as a group, while retaining the cultural heritage and tradition of the building.
A new online experience
Simultaneously, we developed an accessible, fully responsive and attractive website which clearly presented the multiple programmes of events hosted at the venue and helped position the Albert Halls as the leading and growing community hub.
The website build included an optimised SEO and user-aligned experience with restructuring content across the website and clearly articulated USP’s.
Our tried and tested approach ensures that our clients connect with the right audience.
how we work