Website Development

Web development agencies will offer a number of front-end development services and back-end development services and often work alongside website design and UX teams to bring your website to life and ensure functionality is working correctly.

However, we think about the bigger picture at Think EQ and how we can help you maximise website performance and future-proof your website to support your business growth goals.

As an integrated digital agency, Think EQ offers much more than web development. We can help shape your brand vision, create thoughtful user journeys and experiences that keep customers coming back and protect the integrity of your website through a combined approach that includes website design, marketing and maintenance services.

• Website design and user experience (UX) – this focuses on the look and feel of your website and ensuring it matches your brand TOV whilst providing the best online experience for your customers
• Front-end development – This ensures your website design works the way you want it to within the browser
• Back-end development – Ensuring your site architecture, databases and server set ups are properly set up
• Web Applications – custom-built web applications, like portals and booking systems, to ensure the user experience is exceptional with zero barrier to purchase
• Hosting, DevOps and infrastructure – this ensures your website stays up and running perfectly at all times
• Website maintenance – your website journey doesn’t end after it goes live, keep security features up-to-date and your website free from bugs to keep your website – and customers – safe

After your website goes live, we can also support with SEO and Content Marketing services to aid brand discovery online and to boost leads and sales via your website.

Want to know more? Contact us for a website consultation.

The amount you pay on web development depends entirely on your website needs. For example, if you need a small business website, you’ll pay significantly less than an organisation that needs an e-commerce site or a bespoke enterprise platform.

The best thing to do is to scope out that you think you want and work with an agency that will help you shape it into a something that will really help to drive revenue for your business.

Working with a web development agency like Think EQ, we can help you to…

• Understanding website complexity – What type of website will work best for your company, industry type and customer needs?
• Decide what CMS platform to use – There are lots of content management systems out there, many can be updated by your team to keep info fresh and up-to-date
• Consider additional services – You might need design support and perhaps something more bespoke than a template design can offer.
• Understand what level of front-end and backend development is needed – Development costs could rise if you need custom dashboards and databases or APIs creating
• Map out ongoing costs – To keep your site accessible and safe, you will need to invest in some services that you haven’t considered as part of your long-term budget, including domain name renewal, web hosting, web maintenance and cloud infrastructure

The best place to start is with a web audit, which we can do! Think EQ will help you to identify what you need and create an effective brief that’s fully costed so you know exactly how much you need to invest in your website strategy.

The time it takes to develop a website depends on its size, complexity, and how quickly content and feedback are provided.

From time to time, you may be asked to test elements of the website and ensure they’re working in the way you intended so that adjustments can be made to ensure functionality is perfect when your website launches.

Typically, a small website could be ready in a few months, whereas large custom websites could go beyond six months, especially if you need customer development and complex integrations.

Typical phases to consider once your website has been designed:

– Front and back-end website development
– Testing & revisions
– Launch

Common delays include:

– Missing content (text, images, videos)
– Slow feedback from the client
– Scope changes during design or development
– Complex features added at a later date during the project

If you have a project in mind and what a realistic scope on what’s needed to deliver your website project in time, we can help you. Get in touch to learn more.

It depends on the services provided by the web agency but at Think EQ, we provide website maintenance retainers that are designed to keep your site working perfectly and safe from harm, such as hacking.

Ongoing web maintenance and support packages include:

• Security updates
• Bug fixes
• Performance tuning
• Content updates
• Plugin and dependency updates
• SLA-based technical support

The easiest way to think about it is that front-end developers build the website you can see, so they ensure that it visually matches your website design and that the user experience is perfect.

Back-end developers do the behind-the scenes work and ensure your website is properly powered, so this is the architectural setup that supports data processing, storage, server set t up and security is running the way it should.

The simple explanation is, a web designer will focus on how your website will look, whereas the web developer will focus on how your website will actually work.

Web design and web dev work closely with clients to understand the look and feel of your brand and how you want your audience to engage with your website to create a site that not only looks good, but has appropriate functionality too.

Your web designer will work on the user-facing aspects of your website – its aesthetic appearance, layout and customer journey. Once you have signed off on the design and proposed functionality, the project will hand over to the web development team who will write the code your website needs to come to life.

Absolutely! If your old website is no longer working for you and you need to migrate to a new platform, Think EQ can do this for you. We’ll create a full strategic approach for the migration, scoping out what elements need to change and update to ensure full website future proofing. We can also work with your SEO agency to ensure the pivot has no lasting impact on your SEO.

Typical website migration stages include:

• Website redesign
• Content migration
• Content Management System platform move
• Rebuild functionality
• Improved

Interested in learning more about migrating your website to a new platform? You can learn more about our approach here or contact us for a free consultation.

The best way to keep your website safe from being hacked is to ensure you have an appropriate web maintenance package in place that is monitoring your website at all times and ensuring security features are constantly updated.

At Think EQ, we offer web maintenance packages that focus on:

• Security updates
• Bug fixes
• Performance tuning
• Content updates
• Plugin and dependency updates
• SLA-based technical support

This means we can track, monitor and update features that could become compromised.

To learn more about why websites are hacked and how to protect yourself, take a look at our blog: Protecting your website from hackers

If you want a web maintenance package quote, get in touch.

When your site goes live, your development team will need time to monitor traffic, ensure everything is working as it should in a live environment and that any bugs can be fixed, so we would advise against launching a website on a Friday.

If you launch on a Friday and your website runs into issues, your development team might not be available to fix these issues, which could negatively impact the experience for potential customers.

We always aim for a mid-week launch, as this gives us time to run tests, ensure broken links are fixed and that there are no server issue problems.

Your website is one of the most important assets to your business, so you need to partner with an agency that cares about it as much as you do.

At Think EQ, we genuinely see ourselves as an extension of your marketing team and will do all we can to guide you in the best way possible so that you get a website that perfectly represents your brand and helps your customers take action.

We offer clear pricing structures so you know exactly what you’re paying for (design, dev, hosting etc.) and what would be billed as an additional cost. So, if you do want to add anything or make significant changes, you have clarity on how much additional budget you’ll need.

We’ll also create a clear process for you, outlining the expected workflows and timelines, so we can work together to keep the website build on track.

Take a look at our case studies for more info. You can also filter by industry type so you can see what projects we’ve worked on for similar competitor brands.

If you’re interested in a website audit, get in touch; we’ll be happy to help.

Our web developers love to expand their tech knowledge and are always exploring new technology that improves functionality and adds to the overall user experience of a website.

The type of technology harnessed can depend on the project, but typical web development technologies used by Think EQ can include:

• Core web tech (examples: HTML, CSS3, JavaScript and TypeScript)
• Front-End Frameworks (examples: jQuery, Vue.js, Angular and JavaScript)
• Back-End Technologies such as PHP
• Back-end Frameworks such as Laravel
• Styling and UI Systems (examples: Tailwind CSS and Bootstrap)
• SQL databases such as my SQL, Redis, MariaDB and Postgres
• Various CMS and website platforms
• Ecom technologies and payment integrations
• Cloud Infrastructure, such as Digital Ocean and WP Engine
• AI integrations (examples: AI chatbots and voice interfaces)